Bluffing is Part of Making the Car Deal

If you’ve played a few hands of poker you may know a thing or two about bluffing.  Is bluffing the same as a lie? If you’ve read my story, Confessions of a Car Salesman, you know why I started YCBA. You know about the huge conflict of interest I felt selling cars at a dealership.… Read More

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The Difference Between a Broker and Your Car Buying Advocate

There is big difference between a traditional auto broker and Your Car Buying Advocate. I get this question a lot and the answer is simple. A car broker may purchase a vehicle for you, then mark up the vehicle. They might even buy the vehicle at auction. They can locate a vehicle and help negotiate… Read More

The key to a great deal on a new car purchase or lease

When dealerships compete you win! We all know that competition drives prices down. Dealerships do everything they can to discourage you from making them compete. If you research new car prices online you’ll  quickly find it impossible to get complete information about the car you want to buy. A few of the issues I find… Read More

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How To Answer These 10 Commonly Asked Dealer Questions

Negotiating a car deal is more like chess than checkers. Here are 10 questions you will likely be asked and how you should respond. Remember, in any negotiation the person who speaks the most loses. Knowing what to expect and how to handle it could save you thousands! 1. What payment are you expecting?  You should… Read More